Show ads in your videos (VAST and VMAP)

If you sell advertising, Pellio’s player plays the ads from your ad server (Google Ad Manager, SpringServe, Kevel or any server that gives you a VAST or VMAP tag).

Turn on ads

1. Go to Settings → Ads (workspace admins).
2. Switch on Show ads in my videos.
3. Choose the tag type and paste your ad tag URL. It must start with https://.
4. For a VAST tag, choose where ads play: before the video, every few minutes during it, and after it. Optionally, leave short videos without ads.
5. Choose Save.

A VMAP tag decides where its own ad breaks go.

Macros

The player fills these in your tag URL: [CACHEBUSTING], [TIMESTAMP], [PAGEURL], [WIDTH], [HEIGHT] and [CONTENTPLAYHEAD].

What viewers see

• The ad plays over the paused video, with a countdown, a Skip ad button when your ad allows skipping, and Learn more when it has a link.
• Mid-rolls never play in a video’s last minute. Viewers who skip past one see the last one they passed, once.
• If an ad can’t load, the video simply carries on.

Ads never play in your dashboard’s own previews, in background or audio players, or on videos you’ve switched off with Show ads on the video’s page.

Reports

Settings → Ads shows what the players showed in the last 30 days, per video: impressions, completion, skips, clicks and errors. Every impression and tracking event also goes to your ad server, whose reports are the source for revenue.